With the long-term goodwill and low-cost products, Gao Xiaojian brought goods smoothly for a period of time. When it was the most popular, Gao Xiaojian could break 10 million GMV in a single live broadcast.
Breakdance Kai Kai has also triedShort video red man illustration: Da Yin is Country Email List hidden in the construction site
s have given birth to the birth of construction site celebrities, and resonant content stimulates the likes and comments of migrant workers, allowing these construction site celebrities to "get together" with them.
On the other hand, the performances of various handsome guys and beauties on the short video are dazzling, and they are used to seeing the same packaging. Suddenly a video that looks like no packaging traces and is slightly earthy, for ordinary users, it has become a kind of fresh. They may not look good, and they may not even speak Mandarin, but they show a real face, which is rare enough.
Moreover, at the moment when the old saying "content is king", they do have enough strength. Gao Xiaojian used local materials, with the help of props that can be seen everywhere on the construction site, or lip-synched classic songs, or performed highly popular plots, serious and funny, and created a number of explosive works.
Xiaowei moving bricks and break dance Kaikai maintains continuous creation by virtue of his own skills. Xiaowei moving bricks uses scaffolding as horizontal bars and parallel bars, and performs somersaults, jumps, climbing and other movements in a flowing manner. It is amazing, break dancing Kaikai's superb dancing skills also conquered many netizens.
Content rooted in the site gives them a differentiated performance. In the atmosphere where other celebrities pursue creativity and follow hot spots, as long as they stick to their own style, they can still win the favor of netizens under the image recognition.
More importantly, although they have creative themes that are different from mainstream expectations, and the content direction is also different, the emotional value conveyed by these content is magnified under the background of the construction site environment. , I feel the optimism and open-mindedness of the workers.
, this probably reveals the reason why they are loved by netizens.
live streaming and short video delivery on the video account after he became popular, and he also sells his own dance tutorials on Kuaishou. The 29 yuan section "Classic Spacewalking Teaching" has more than 200 people buy. However, since 2021, Kaikai has not updated videos very much, and the data has also declined seriously.
Compared with breakdance Kaikai, Xiaowei's path to move bricks is clearer. He didn't go to live broadcast and brought goods. At the beginning, he used advertisements to earn income. Later, he put his fitness classes in Kuaishou's paid content. He also opened an online store selling fitness equipment, using his own Famous for selling fitness equipment.
Short video red man illustration: Da Yin is hidden in the construction site
Although he already has his own business, he still hasn't given up on the construction site, and he shows everyone his fitness routine on the construction site almost every day.